When Beauty Becomes a Blueprint AI, Modeling, and the Battle for Human Value
Today, I read a story that stirred something deep in me.
H&M just announced it's creating AI-generated versions of 30 human models—digital twins designed to pose, sell, and seduce on command, 24/7. No retouching. No lunch breaks. No paychecks. Just perfect, programmable faces.
It’s billed as innovation. But something about it feels like erasure.
As someone who’s spent decades in software project management and AI, I know the upside of automation. I’ve built systems that save time and money. But I’ve also seen what happens when we replace the soul of work with soulless efficiency.
And I can't help but think of Virginia Sanhouse (IG @virgniasanhouse) with millions of Instagram and Tik Tok followers who adore her amazing content and positive energy.
She is a Venezuelan powerhouse who built her empire without a modeling agency. A woman with beauty, confidence, and courage. She’s not just a face—she’s a story. She’s resilience in a stunning outfit. She’s family. She’s community. She’s every Latina who was told she was “too much” to fit the mold.
What happens to her when “perfect” becomes digitally defined?
What happens to every model—especially women of color, women with bodies that don’t fit the AI mold—when brands say, “We can just clone you instead”?
This Isn’t Just a Modeling Issue. It’s a Human Value Crisis.
We’re not just seeing the rise of AI models.
We’re witnessing the commodification of humanity.
And it hits harder when you're someone like me—a 66-year-old father of a brilliant autistic daughter, who has her own light, her own rhythm, her own beauty that no AI can mimic. The world already tries to mold her into something she's not. And now? Even the “mold” is synthetic.
Here’s What I Believe:
AI should amplify humanity, not erase it.
It should be used to lift voices, not mute them.
We need to continue to embrace our creativity knowing AI can never take that away from us, though AI can help us by performing redundant, manual tasks of any kind—agents.
It should give people like Virginia—and my daughter—a platform, not competition from faceless digital ghosts.
We need to draw a line: AI can assist beauty. It should never define it.
Remember:
You’re more than your face. More than your feed.
You are real. You are powerful. And your value isn’t something that can be downloaded.
Keep telling your story. Keep showing up.
Because when the world is flooded with fake…
Your authenticity becomes revolutionary.
